Front Row
brought to you by Toyota
Producer
Ask
Toyota, a brand that is always on the edge of culture and technology, came to iOne Digital looking for an innovative way to align their music partner, Wondaland with technology and innovation during Black Music Month.
Answer
We created a virtual reality event that featured two 360 cameras that captured the at-capacity event from the perspective of Jidenna and the crowd. Behind the scenes interviews rounded out the content package.
My favorite part: Creating an VR event in 5 DAYS!